HILLS BRINGS ATLAS IED TO ANZ MARKET — AV.technology
Hills has announced its partnership with global electronics manufacturer AtlasIED to bring its extensive range of integrated technology and mass communication solutions to the ANZ market.
Well established in the US and European markets, AtlasIED supplies mass notification, life safety, VoIP and speech privacy solutions for mass transit hubs, education facilities, healthcare campuses, corporate workspaces, government institutions, and retail spaces. With 2000 specialised products, AtlasIED’s wide product range features technologies that can seamlessly interface and integrate into existing analogue and future IT-based infrastructures.
Hills CEO, David Lenz, said that the AtlasIED offering would give Hills the opportunity to offer integrated technology and mass communication solutions for infrastructure projects like airports, tunnels, and other big ticket developments that needed state of the art equipment, rated for special applications. “Hills continues to build and invest in our AV business, attracting global technology leaders with products that reinvigorate our portfolio, and create opportunities for sales and growth,” Lenz said. “As the largest value added building technologies distributor in the ANZ region, we have a deep understanding of the industry and what end-users want, and we look forward to developing this partnership with AtlasIED to provide a total AV solution for customers.”
Hills’ Head of Audio Visual Product Practice, Dan Fletcher, said AtlasIED had a legacy of more than 80 years of research and manufacturing excellence. “It’s an exciting opportunity to bring that expertise and innovation to the ANZ market,” Fletcher said. “We see the AtlasIED product fitting seamlessly alongside our existing portfolio. We have appointed a dedicated manager for the product and we expect strong market interest,” Fletcher said. AtlasIED CEO and President, John Ivey, said the appointment of HILLS Limited gave AtlasIED a serious, long-term business partner who was ideally suited to support AtlasIED brand growth in Australia and New Zealand.