New Global HQ for Bose Professional

Bose Professional has announced the opening of its new global headquarters, museum and Experience Centre in Hopkinton, Massachusetts. The opening of the purpose-built, 50,200 ft2 (4,665 m2) state-of-the-art facility marks a significant milestone in the newly independent company’s growth story and was constructed to reflect the company’s vision, values and vibrant future.

“The growth that we have experienced as a company over our first two years of independence has been monumental—we’ve stood up an entire global organization, established a new supply chain and built up an all-new IT infrastructure and processes,” said Chief Executive Officer John Maier. “And while we’ve opened over a dozen new global offices and experience centres in cities across the world from Amsterdam to Tokyo to Dubai, the opening of our new global headquarters in Hopkinton feels different. As a global company, this headquarters is now home to us all. I believe the spirit of collaboration is profound and that we create opportunities when we work together. Our new headquarters is the place where we can focus, innovate and grow as an independent company.”

At the heart of Bose Professional’s new headquarters is the company’s corporate museum, a curated space that pays tribute to the products and solutions that have defined the legacy of the brand. The museum features a collection of vintage and current loudspeakers, electronics, software, and portable systems from the company’s history. “It’s great to have a museum on campus that so beautifully frames our legacy,” said Vice President of Global Marketing Adam Castillo. “It reminds us of where we came from as we author the next chapter of a company with such a storied history.”

Just steps away from the museum, Bose Professional’s current line-up of hardware and software solutions proudly comes to life in the Experience Centre, a 5,600 ft2 immersive environment built to host trainings and demonstrate the power, precision and ease of use that define the brand. “The Experience Centre was a real passion project for the team,” said Director of Audio Systems Design Adam Shulman. “This space is specifically designed around our customers’ listening experience and the installation environments they work in. Every bracket and mounting system we use is represented, and the space’s size and acoustic treatment mean we can demonstrate our highest-performance solutions in the way they were meant to be heard. And we’ve planned plenty of expandability in the system with future expansion in mind.”

With a focus on maintaining the company’s legacy of innovation, the new headquarters features a full suite of custom-built labs and spaces dedicated to mechanical and electrical engineering, testing, measurement, quality assurance, and fabrication, including the Klippel Lab, an acoustically isolated test chamber specifically designed for detailed acoustic measurement and testing.  “Our new, state-of-the-art engineering spaces represent the home of future innovation at Bose Professional,” said Vice President of Engineering Kenn LeGault. “These well-equipped, cutting-edge design and fabrication labs are where we transform our passion for engineering and our desire to solve real-world problems into the innovative products of the future.”

“We are incredibly proud of our 50-year legacy of excellence at Bose Professional,” concluded Maier. “With these important stages of our global growth and operational oversight achieved, we’re incredibly well positioned for another 50 years of market leadership and innovation.”